EA Launches New Poker Mobile Application
Electronic Arts, known as EA, is a top video game developer who recently announced they have launched a new branded mobile application for poker players. The new application was created in a partnership with Caesars Interactive Entertainment and is patterned after the World Series of Poker.

The new application is titled World Series of Poker Presented by EA and the application can be enjoyed on the iPod Touch, iPhone and iPad. The new application can be downloaded at the Apple iTunes Store and will soon be available for Google Play as well.

Bernard Kim the Social and Mobile Publishing Senior Vice President at EA commented on the new application by stating: “EA and Caesars have teamed up to bring the most authentic poker game to the App Store. We’ve taken the adrenaline rush of playing at the table and combined it with stats to help you anticipate your opponent’s moves for a truly fun and competitive game that fans can play anytime. No other app captures the true poker experience like World Series of Poker Presented by EA.”

EA stated that the new app was designed for both beginning poker players to the most advanced. The new app uses features which are similar to the real tournament series which includes players earning virtual bracelets and rings and earning pro status levels. Players will be able to enjoy many poker variants like those played at the WSOP. Texas Hold’em and Omaha are included and players can enjoy the new app against their friends or players from all over the world.

“We are excited to partner with EA and bring a fun and authentic poker experience to your phone or tablet,” said Craig Abrahams, Chief Financial Officer for Caesars Interactive Entertainment. “The WSOP defines the ultimate poker experience and now EA is helping bring the virtual Vegas experience to our customers across multiple mobile devices worldwide.”

- 2012-07-13


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